Above is a set of instructions which are used as a guidance for any given situation - including making a show. If you manage to do all four things then you're home and dry.
When you are working well you do these things anyway, you don't need reminding of them. But when you are under pressure, like when you're making a show, it is easy to not do them. So having them on the wall is a good reminder.
Just a little reminder that The Bear is always there...watching...waiting!
A vintage fur or a bear in disguise?